

Here’s what Milken’s new business development director Ira Rosen said about this change: In its place, the Institute has started hosting regular virtual summits, including smaller local webinar gatherings called “The COVID-19 Conference Call Series.” The Milken Institute, a financial think tank that thrives on bringing people and ideas together through large events, had to postpone their live flagship annual event, the Global Conference, which convenes more than 4,000 executives and thought leaders from around the world. But if you’re new to hosting online events, it can be difficult to build engagement. How you choose to promote an event can have a direct impact on how successful that event is.įor brands that have established a rhythm for online events, promotion efforts don’t need to be particularly intense.
